bba marketing

The Bachelor of Business Administration (BBA) in Marketing is a comprehensive program designed to equip students with the knowledge and skills necessary to excel in the dynamic world of marketing. The program provides a strong foundation in business principles, consumer behavior, marketing strategy, and communication. Students will learn how to analyze market trends, develop effective marketing campaigns, manage brands, and utilize digital marketing tools. The curriculum blends theoretical concepts with practical applications through case studies, simulations, and real-world projects. This program prepares graduates to make strategic marketing decisions, build strong customer relationships, and drive business growth in various industries.