bba e commerce

The Bachelor of Business Administration (BBA) in E-commerce programme is designed to equip students with the knowledge and skills necessary to thrive in the rapidly evolving digital economy. The programme integrates core business principles with specialized knowledge in e-commerce strategies, digital marketing, supply chain management, and data analytics. Students will learn how to develop and manage online businesses, analyze market trends, optimize online customer experiences, and leverage technology to drive business growth. The curriculum emphasizes practical application, critical thinking, and innovation, preparing graduates for leadership roles in the e-commerce sector.

Sample Courses

Introduction to Business
Principles of Economics
Financial Accounting
Principles of Marketing
Calculus for Business
Statistics for Business
Introduction to E-commerce
Digital Marketing
Web Development Fundamentals
E-commerce Law and Ethics
Supply Chain Management
Database Management Systems
Consumer Behavior in E-commerce
Search Engine Optimization (SEO)
E-commerce Analytics
Social Media Marketing
E-commerce Strategy and Planning
Project Management for E-commerce
Business Intelligence and Data Mining

Career Opportunities

E-commerce Manager

Digital Marketing Specialist

SEO/SEM Specialist

Social Media Manager

Web Analyst

E-commerce Consultant

Online Retail Manager

Supply Chain Analyst

Business Development Manager (E-commerce)

Digital Product Manager

Market Research Analyst

Data Analyst

E-commerce Entrepreneur

Affiliate Marketing Manager

Customer Relationship Manager (CRM)

E-commerce Project Manager

Key Skills You'll Gain

E-commerce Strategy Development
Digital Marketing Expertise
Data Analysis and Interpretation
Website Development and Management
Search Engine Optimization (SEO)
Social Media Marketing
Supply Chain Management
Customer Relationship Management (CRM)
Financial Analysis
Project Management
Problem-Solving
Critical Thinking
Communication (Written and Verbal)
Teamwork and Collaboration
Leadership
Adaptability
Creativity and Innovation

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bba e commerce